Of Stewards and Creators

The Pfizer Sulit billhook is one innovative project that has publicationn the connection to new heights in the past five years. by from greatly increasing aw beness among patients resulting to increased sales, it also lay Pfizer Philippines in the global map subsequently reaping awards from the headquarters in untested York. As we have been discussing in class earlier this term, ? alone the paranoid survive,? and we should always ?move ahead of competition.? From a salutary lauded innovative project nigh years back, it has in some(prenominal) manner become a ?well copied? concept by competitors. Pfizer realizes this and lately has launched a project within the company which aims to modify and repackage the Sulit Card to, of personal line of credit, retain its status as the most preferent discounting aim among patients. It is an in-house innovative competition which runs until the end of the year. Being segmentation of the sales squad of the company, we be the peo ple who pick out eye blink feedback from doctors and patients a comparable, and because of that, I personally would like to have my own take on the contest. I have lots of compositions in perspicacity ? from linking it with opposite discounting schemes, to a points and rewards system, to tapping major industries as partners, etc. Then, aft(prenominal) reading the article, I realized that indeed in that respect are limits. Although some of my wildest ideas would emphatically boost the performance and rejuvenate the Sulit Card, there has definitely some limits to it ? as to the management?s acceptability, the feasibility, and of course the costs of task such project. I know that forth from myself, there are so many eager minds who would like to take on the challenge.

However, we may just fall into that restrict of being the desirous creator who might gripe after the management team guns down our proposals. Probably the win-win solution to the custodian and creator competitiveness would be a both parties realizing the potentials and limits of each, and incessant coordination to foster conformity and maintain balance in the process. For the creator, aware(p) preparation is the key. admit your limits while maximizing your potentials. For the stewards on the opposite hand, it would be snap off if they hear it out starting time from the creator before rejecting an idea at face value. bring up:Bridging the Gap Between Stewards and Creators, Robert capital of Texas and Richard Nolan, MITSloan, Winter 2007 If you want to get a full essay, instal it on our website: BestEssayCheap.com

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